It’s a great reminder for the rest of us, too. Lots of everyday logos hide clever touches. The FedEx logo has an arrow tucked between the “E” and the “x.” The Amazon logo has an arrow from “a” to “z” that doubles as a smile. Once you start looking, you’ll find little secrets on all sorts of packages.

Try This Logo Game at Home
Want to turn this into a family game? Next time you unpack groceries, pick three items from the pantry and give everyone ten seconds to study each logo. Then ask:
- What shapes do you see besides the letters?
- What colors are used, and how do they make you feel?
- Does the picture tell you anything about what’s inside?
Kids love being the “logo detective,” and you might be surprised by what they notice that you’ve walked past for years. Just like the Lay’s sun, a lot of good design is hiding in plain sight.
Quick Answer Recap
- The hidden detail: the yellow circle in the Lay’s logo is a sun.
- Why a sun: PepsiCo says it nods to the sunlight that helps potatoes grow, and the 2025 redesign added “Lay’s Rays” to make it clearer.
- The bonus detail: the sun-and-red-ribbon design mirrors the logo of parent company Frito-Lay, showing the two belong to the same snack family.
So if your little one comes home with this puzzle, they can proudly say, “It’s a sun!” And if they want extra credit, they can add, “and it matches the Frito-Lay logo.”
Thanks for snacking on this little puzzle with us! This article is shared for fun and general information only and isn’t connected to Lay’s, Frito-Lay, or PepsiCo, so go enjoy your next crunchy, sunny bite.